Unique Branding

For this project, we were instructed to create a fictional company directed towards a social issue we felt strongly about. We had to design a business card for the company, stationary for the company, a supplemental item (stickers, magnets, etc.), and a poster for an event that would be ran by the company.

The topic I chose to focus on was conformity. I wanted to speak about the ills of conformity and how is stifles our creativity and causes innovation to stagnate. Because of this, I chose to name the organization Unique. I developed the tagline for this fictional organization and came up with “Stand Up Stand Out." I used a eclectic gradient pallet to decorate the various stationary I designed.